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Engagement Technology, Recruiting, Retention, ROI

Icon Aims to Slash Senior Living Staff Turnover with Innovative New Science-Backed Solution

Icon is pleased to announce the release of a new science-based app to support employee engagement and retention. Despite senior living operators’

February 13, 2024
Recruiting, Retention, Smart Aging, Tips and Tricks

Closures, Lawsuits, and Rising Costs: The Ongoing Impacts of a Staffing Shortage and How to Prevent Them

It’s no secret that senior living has dealt with a staffing shortage for years. It remains a top challenge for communities –

January 16, 2024
Recruiting, Retention, Sales and Marketing, Senior Living Technology, Tips and Tricks

Part 2 | Increasing Positive Google Reviews for Senior Living Communities: A How to Guide 

Part 2: Generating Positive Reviews The voice of satisfied residents and their families holds immense sway in shaping perceptions of prospects evaluating

October 5, 2023
Recruiting, Retention, Sales and Marketing, Tips and Tricks

Part 1 | Increasing Positive Google Reviews for Senior Living Communities: A How to Guide

Part 1: The Power of Google Reviews Online reviews have become an integral part of the consumers’ decision-making process in selecting a

September 28, 2023
Recruiting, ROI, Sales and Marketing, Senior Living Technology, Tips and Tricks

How Sales and Marketing Teams Can Use Senior Living Tech to Maximize Their Efforts

Over the past year or so, we’ve seen conversations around senior living technology investments shift. Historically, communities adopted this tech to achieve

August 22, 2023
Clients, Recruiting, Retention, Sales and Marketing

5 Strategies to Boost Resident Occupancy at Your Senior Living Community

It’s official: senior living occupancy is bouncing back (with demand even outpacing new supply). Here, we discuss five ways your community can

August 15, 2023
Recruiting, Sales and Marketing, Tips and Tricks

Creating Memorable Marketing Events for Senior Living Communities

In the competitive landscape of senior living communities, effective marketing strategies play a crucial role in attracting prospective residents and families. While

August 3, 2023
Recruiting, Retention, Sales and Marketing

The Power of a Good Review: How Icon Helps Communities Elevate Their Reputation

The process of finding the right senior living community has changed dramatically in the past 50 years. Heck, it’s changed dramatically in

July 18, 2023
Engagement Technology, Recruiting, Retention, Senior Living Technology

Unveiling the Keys to Employee Retention: Harnessing the Power of Resident Engagement Technology

Organizations are turning to resident engagement technology to solve multiple problems The challenges of persistent high turnover rates among staff members in

July 6, 2023
Assisted Living, CCRC, Independent Living, Recruiting, Retention

The State of Senior Living Staffing in 2023

We’re nearly halfway through 2023, and that has us reflecting on our trend predictions for this year. One that stands out is

June 6, 2023
Clients, Communication Technology, Engagement Technology, Recruiting, Retention, Sales and Marketing, Senior Living Technology

How to Make Your Senior Living Technology a Revenue Driver

We’re in a golden age of technology. And whether that tech tends toward the functional (smart home devices) or experimental (VR gaming),

April 18, 2023
Community Engagement, Engagement Technology, Independent Living, Recruiting, Senior Living Technology, Uncategorized

How Your Life Enrichment Program Can Create Great Social Media Content

Research has shown that many aging adults would like to remain in the communities they are familiar with, but 32 percent say

March 1, 2023
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