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Recruiting, Retention, Sales and Marketing, Tips and Tricks

Part 1 | Increasing Positive Google Reviews for Senior Living Communities: A How to Guide

Part 1: The Power of Google Reviews Online reviews have become an integral part of the consumers’ decision-making process in selecting a

September 28, 2023
Recruiting, ROI, Sales and Marketing, Senior Living Technology, Tips and Tricks

How Sales and Marketing Teams Can Use Senior Living Tech to Maximize Their Efforts

Over the past year or so, we’ve seen conversations around senior living technology investments shift. Historically, communities adopted this tech to achieve

August 22, 2023
Clients, Recruiting, Retention, Sales and Marketing

5 Strategies to Boost Resident Occupancy at Your Senior Living Community

It’s official: senior living occupancy is bouncing back (with demand even outpacing new supply). Here, we discuss five ways your community can

August 15, 2023
Recruiting, Sales and Marketing, Tips and Tricks

Creating Memorable Marketing Events for Senior Living Communities

In the competitive landscape of senior living communities, effective marketing strategies play a crucial role in attracting prospective residents and families. While

August 3, 2023
Recruiting, Retention, Sales and Marketing

The Power of a Good Review: How Icon Helps Communities Elevate Their Reputation

The process of finding the right senior living community has changed dramatically in the past 50 years. Heck, it’s changed dramatically in

July 18, 2023
Clients, Sales and Marketing, Uncategorized

Stronger Together: A Q&A with Michele Saunders, Icon’s New Vice President of Growth and Strategy 

We recently celebrated the first anniversary of Icon’s formation — a merger between Caremerge and VoiceFriend. The past year has brought plenty

July 13, 2023
Clients, Communication Technology, Engagement Technology, Recruiting, Retention, Sales and Marketing, Senior Living Technology

How to Make Your Senior Living Technology a Revenue Driver

We’re in a golden age of technology. And whether that tech tends toward the functional (smart home devices) or experimental (VR gaming),

April 18, 2023
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